Shopify → WordPress migration
Shopify Got You Selling.
WordPress Keeps
The Margin.
We move Shopify and Shopify Plus stores to self-hosted WordPress + WooCommerce — products, variants, collections, customers, orders and metafields rebuilt, every /products/ and /collections/ URL redirected, rankings protected. Fixed price. Two to three weeks. No downtime.
Free 30-min call · Fixed quote within 48h · English / 普通话 / 粤语
1,000+
Stores delivered
25%
countries covered
15 yrs
WordPress only
Official
WP.org plugin author
What Shopify charges you for
A plan fee on every tier
Third-party transaction fees
One app subscription per feature
Checkout locked below Plus
Blog export needs a paid app
Metafields trapped in apps
What you get on WordPress
✓ Hosting and database you own
✓ No platform transaction fees
✓ One-time plugins, not monthly rent
✓ Checkout you can edit yourself
✓ Blog and product data export any time
Where a Shopify store quietly loses margin
Nothing here is hidden — it is all on the invoice. The point is that none of it is yours, and all of it is monthly.
COST
Every feature is another subscription
Reviews, subscriptions, upsells, loyalty, wholesale pricing — each one is an app with its own monthly line. The plan fee is the floor, not the total.
COST
Third-party transaction fees
Take payments through a gateway other than Shopify Payments on Basic, Grow or Advanced and Shopify takes a percentage of every order for the privilege.
RISK
Your checkout is not yours
Deep checkout changes are a Plus feature. Below Plus you can restyle it, not rebuild the flow — so every conversion experiment waits on a plan upgrade.
RISK
The blog does not export
Products, customers and orders export as CSV. Articles do not — you need a paid export app, or someone to rebuild them from the live store.
RISK
Metafields live in app silos
Custom fields written by apps are not in the default product CSV. Uninstall the app and the data can go with it, silently.
RISK
Your URLs belong to the platform
/products/, /collections/, /blogs/news/ — fixed. Move without a per-URL redirect map and every one of them returns a 404 in Search Console.
What survives the move
A Shopify migration is two projects running at once: the store data, and everything Google and your customers already know about it.
Store data — Shopify to WooCommerce
✓ Products, variants and options (CSV)
✓ Collections → categories, smart collections as rules
✓ Images re-pulled from cdn.shopify.com at full size
✓ Customers, tags and addresses
✓ Orders with line items and totals
✓ Discount codes and automatic discounts
✓ Shipping profiles and tax settings
✓ Digital products and their files
Customer accounts need a password reset — password hashes do not travel between platforms. We run that campaign for you so accounts activate instead of churning.
Content and SEO — the part quotes usually skip
✓ Blog articles re-created with dates, authors and tags
✓ Pages rebuilt in Elementor
✓ 1:1 URL map for /products/, /collections/, /blogs/, /pages/
✓ Tested 301 redirects, not a blanket rule
✓ Titles and meta descriptions rewritten
✓ Product schema: price, availability, reviews
✓ Sitemap and Search Console re-submission
✓ 30-day ranking and 404 monitoring
Hop links, metafields and app data are exported before anything is uninstalled. If a feature cannot be carried across cleanly, it is named in the audit — in writing, before you pay.
Dedicated guides: Wix to WordPress migration · SaaS to WordPress migration
Six things that only go wrong on a Shopify migration
Every platform has its own traps. These are the ones that decide whether launch week is quiet or expensive.
01
cdn.shopify.com image URLs
Every image carries a size suffix (_800x800) and a version key. We strip them, fetch the original, and re-upload at full resolution with alt text.
02
No native blog export
Articles are re-created from the live storefront: dates, authors, tags, images and canonical URLs preserved, one row per article.
03
Customer passwords cannot move
Hashes are not portable by design. We send a branded password-reset campaign at cutover so accounts activate instead of disappearing.
04
Metafields and app data
We export app-written metafields before anything is uninstalled, then map them to WooCommerce fields or custom taxonomies — documented, not improvised.
05
Three-option variants
Shopify allows up to three options per product. WooCommerce needs a deliberate mapping (attribute vs variation). We pick one strategy and write it down.
06
Subscriptions and pre-orders
Recurring orders are rebuilt on WooCommerce Subscriptions with billing schedules preserved — or deliberately left behind, priced upfront.
Shopify vs WordPress, line by line
Including the rows where Shopify wins — there are a few, and you should know them before you decide.
Line item
Shopify
WordPress + WooCommerce
Hosting and ownership
Shopify's servers
Your host, your files, your database
Data export
Products/customers/orders CSV; blog needs an app
Full database export, any time
Checkout control
Plus plan only
Fully editable
Transaction fees
Third-party fees on non-Plus plans
Payment processor only
Cost of a feature
Per-app monthly subscription
One-time or freemium plugins
URL structure
Fixed /products/, /collections/
Any permalink structure you want
What Shopify wins at
Managed hosting, built-in support, zero maintenance
You maintain it, or pay us to
Platform cost, 3 years
$2,000 – $6,000 in plans, apps and fees
$300 hosting + one-time build
Illustrative, based on published list prices at the time of writing. Your numbers depend on plan, SKU count and app stack — the real figures go in your audit.
Five steps, two weeks, no downtime
The Shopify store keeps selling until the domain switches. Nothing is visible to your customers until launch day.
Day 0
Free migration audit
A read-only look inside your Shopify admin: products and variants, collections, apps, metafields, order history and the full URL list. You leave with what can move and what it costs.
Day 1–3
Staging and data
WordPress on staging, CSV imports for products, customers and orders, images pulled from the Shopify CDN at full size, collections mapped to categories.
Day 3–8
Rebuild or redesign
Pages rebuilt in Elementor, blog articles re-created, filters and search wired to WooCommerce, mobile pass, checkout configured with your gateways.
Day 6–10
Redirects and SEO
The 1:1 URL map becomes tested 301s on staging, product schema added, titles and meta rewritten, sitemap submitted, Search Console verified.
Day 10–14
Cutover and 30-day watch
DNS switches, customer password-reset campaign sends, the Shopify plan can be downgraded, and we monitor 404s, checkout and rankings for 30 days.
Why stores hand this to us
A migration is one part data, two parts judgement. These are the parts we can prove.
WordPress only, since 2010
Fifteen years on one stack. We are not a marketplace of freelancers who also do migrations.
Official WordPress.org plugin author
Our plugins are reviewed and distributed on WordPress.org — the code is public.
1,000+ stores, 25% of countries
B2B exporters and retailers across six continents, delivered in English and Chinese.
Fixed price, fixed dates
Quoted after the audit, held to the day. Scope changes move on paper first.
The redirect matrix is a deliverable
You get the spreadsheet mapping every Shopify URL to its new destination — not a promise.
30 days of post-launch watch
404s, forms, checkout, indexing. Fixes in that window are included, not invoiced.
Three ways to move
Every engagement starts with the free audit. The price is fixed after it — and it does not move afterwards.
Migration only
You have a WordPress design in mind and need the store data and redirects moved cleanly.
Fixed quote
delivered within 48h of the audit
✓ Products, collections, customers, orders
✓ Blog re-created, dates preserved
✓ 1:1 URL map + tested 301s
✓ 30-day post-launch watch
Start with the auditMOST CHOSEN
Migration + redesign
Move and rebuild for conversion and speed — not just parity with the old theme.
Fixed quote
delivered within 48h of the audit
✓ Everything in Migration only
✓ Elementor design, mobile first
✓ Core Web Vitals pass
✓ Schema, sitemap, Search Console
✓ Training and handover
Start with the auditMigration + growth
Move, rebuild, then six months of SEO and GEO so the new store climbs instead of idling.
Fixed quote
delivered within 48h of the audit
✓ Everything in Migration + redesign
✓ Keyword and content plan
✓ Monthly SEO / GEO reporting
✓ Quarterly conversion review
Book a strategy callShopify to WordPress: the questions people actually ask
Will I lose my Google rankings?
Not if the redirects are done properly. Shopify uses fixed paths — /products/, /collections/, /blogs/news/, /pages/ — so every live URL needs its own destination or a tested 301. We build that map before launch, test it on staging, then re-submit the sitemap in Search Console. For 30 days after cutover we watch impressions, 404s and crawl errors.
Can my products, orders and customers come across?
Yes. Shopify exports products, customers and orders as CSV. We clean the files, map Shopify fields to WooCommerce fields, import, then reconcile SKU count, order totals and customer numbers with you before launch day.
What happens to customer accounts and passwords?
Password hashes cannot be moved between platforms — that is a security feature, not a limitation we can work around. We import the accounts and send a branded password-reset campaign at cutover, so customers activate instead of churning.
Do my Shopify apps move with me?
Reviews, subscriptions, wholesale pricing, loyalty and upsells are each mapped to a WooCommerce equivalent or a maintained plugin. The audit lists every app you pay for today, what replaces it, and what that replacement costs per year.
Am I stuck with Shopify Payments?
No. On WordPress the only transaction cost is your payment processor's. You can keep Stripe or PayPal, add local gateways, and stop paying the third-party transaction fee Shopify charges on non-Plus plans.
How long does a Shopify migration take?
Two to three weeks for most stores: about a week for data and staging, a week for the rebuild, then a few days for redirects and cutover. Catalogs over 5,000 SKUs, or stores with subscriptions, sit at the top of that range.
Can Shopify's blog be exported?
Not from the admin — products, customers and orders export as CSV, articles do not. We re-create each article from the live storefront with its publish date, author, tags and images, or export them through an app first if you prefer a source file.
Who owns the hosting and the data afterwards?
You do — hosting account, domain, WordPress admin, database and backups all sit in your name. We are the builder, not the landlord.
After the move
Coming from Wix instead?
Same process, different export quirks — no full-site export, no blog export, wixstatic images.
Learn more →Migrating from another platform?
Squarespace, Webflow, BigCommerce and the rest — one page, one process.
Learn more →Hosting & care after launch
Updates, backups, security and uptime monitoring — we keep the lights on.
Learn more →
